{"id":3159,"date":"2014-12-17T10:17:20","date_gmt":"2014-12-17T10:17:20","guid":{"rendered":"http:\/\/e-growing.com\/?p=3159"},"modified":"2014-12-17T10:17:20","modified_gmt":"2014-12-17T10:17:20","slug":"itunes-connect-se-va-de-vacaciones","status":"publish","type":"post","link":"https:\/\/www.vanessaestorach.com\/en\/itunes-connect-se-va-de-vacaciones\/","title":{"rendered":"iTunes Connect se va de vacaciones"},"content":{"rendered":"<p>Como cada a\u00f1o por Navidad, <strong>iTunes cierra por vacaciones<\/strong>. Este a\u00f1o cierran del 22 al 29 de diciembre.<\/p>\n<p>Este hecho es algo que molesta a muchos ya que estas fiestas se podr\u00eda decir que <strong>son las fiestas de las apps<\/strong>. \u00bfPor qu\u00e9?\u00a0Por las <strong>altas descargas<\/strong> que se consiguen durante estos d\u00edas. Y la principal raz\u00f3n es que se regalan muchos dispositivos y tenemos tiempo para utilizarlos. Por todo ello,\u00a0es muy interesante lanzar una nueva versi\u00f3n antes de Navidad y Fin de a\u00f1o.<\/p>\n<p>\u00bfLo has hecho ya? Lo\u00a0 mejor es que dejes tu app aprobada para que se publique el 24 o 31 de diciembre (dependiendo de tu target).<\/p>\n<p>Si no tienes una nueva versi\u00f3n, ya dif\u00edcilmente la van a aprobar. Durante estos d\u00edas en iTunes van a tope para dejar lo m\u00e1ximo de aplicaciones m\u00f3viles listas para ser publicadas. De hecho, en su <a href=\"https:\/\/developer.apple.com\/news\/?id=12082104a\" target=\"_blank\">p\u00e1gina<\/a> recomiendan tener la aplicaci\u00f3n aprobada el d\u00eda 18 (o sea, ma\u00f1ana!). El 19 es el \u00faltimo d\u00eda en el que est\u00e1n trabajando por lo que si entre hoy y ma\u00f1ana no llegas a recibir el OK para publicar tu aplicaci\u00f3n, ya te puedes olvidar hasta fin de a\u00f1o.<\/p>\n<p>&nbsp;<\/p>\n<p><strong><span style=\"color: #666666; font-size: large;\">\u00bfQu\u00e9 puedes hacer para que no te pasen estas fechas?<\/span><\/strong><\/p>\n<p>Calendarizar, planficar\u2026 en pocas palabras, organizarte. Navidad, San Valent\u00edn, Thanksgiving o\u00a0Black Friday son algunas de las fechas clave en los markets mobile. Tu aplicaci\u00f3n adem\u00e1s tendr\u00e1 sus fechas. Aqu\u00ed te dejo s\u00f3lo algunos ejemplos:<\/p>\n<p>&#8211;<strong> M-health apps<\/strong>: si est\u00e1 relacionada con la salud, el a\u00f1o nuevo o en septiembre cuando se empieza el curso ser\u00e1n <em>key days<\/em> para ti.<\/p>\n<p>&#8211; <strong>Sports apps<\/strong>: normalmente a principio de temporada (finales de agosto) es una fecha muy clave para este tipo de apps.<\/p>\n<p>&#8211; <strong>Entertainment apps<\/strong>: antes de vacaciones ser\u00e1 el momento clave para lanzar tus nuevas versiones.<\/p>\n<p>\u00c9stas son algunas de los <em>key days<\/em> para estas categor\u00edas pero cada una tiene las suyas. <strong>Planifica tus lanzamientos anualmente<\/strong> y ten en cuenta que para mejorar tu posicionamiento no es s\u00f3lo importante lanzar nuevas versiones sino que si se lanzan en <em>key days<\/em>, el resultado va a ser mucho mejor.<\/p>\n<p>\u00a1Mucha suerte!<\/p>\n<p>&nbsp;<\/p>\n<h6>Photo Credit: <a href=\"https:\/\/www.flickr.com\/photos\/47473221@N00\/2424432234\/\">Whatsername?<\/a> via <a href=\"http:\/\/compfight.com\">Compfight<\/a> <a href=\"https:\/\/creativecommons.org\/licenses\/by-sa\/2.0\/\">cc<\/a><\/h6>\n","protected":false},"excerpt":{"rendered":"<p>Como cada a\u00f1o por Navidad, iTunes cierra por vacaciones. Este a\u00f1o cierran del 22 al 29 de diciembre. Este hecho es algo que molesta a muchos ya que estas fiestas se podr\u00eda decir que son las fiestas de las apps. \u00bfPor qu\u00e9?\u00a0Por las altas descargas que se consiguen durante estos d\u00edas. Y la principal raz\u00f3n&#8230;<\/p>\n","protected":false},"author":4,"featured_media":3160,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[37],"tags":[45,246,247,248],"class_list":["post-3159","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-mobile-marketing","tag-aplicaciones-moviles","tag-itunes-connect","tag-lanzamiento-apps","tag-vacaciones-itunes"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.6 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>iTunes Connect se va de vacaciones<\/title>\n<meta name=\"description\" content=\"Es importante publicar tener calendarizadas tus pr\u00f3ximas publicaciones. 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